The free IEDC Disaster Preparedness and Economic Recovery webinar series is a yearly series that provides practical information on key topics for economic development organizations and chambers of commerce. Each seminar hosts economic recovery practitioners with real world experience and leadership in the subject matter. Each seminar will feature efforts made in disaster-impacted communities. Attend these interactive sessions to learn how your organization can be better equipped to handle a major disruption – whether caused by natural or manmade events.
Each webinar consists of two parts – a full hour of instruction by speakers followed by a 30 minute Q&A period. The webinars are available at no-cost, thanks to grants from the U.S. Economic Development Administration (EDA). To download any of the previously recorded webinars, please visit our webinar archives page.
Asset Mapping for Economic Resilience – November 15, 2016 – 2:30-4:00 ET
Knowing the assets of a community can make all the difference in reinvigorating and diversifying an economy. A community can have many different kinds of assets, such as individuals, their capacities and abilities; organizations and their resources; cultural and physical assets, and more. Asset mapping is designed to promote connections or relationships between individuals, between individuals and organizations, and between organizations and organizations. Attend this webinar to learn how you can use asset mapping to identify short and long-term strategies that build economic resilience.
Attend this webinar to learn:
- How asset mapping can be used to diversify a community’s economy
- Strategies for asset mapping and data collection to prepare your community for economic resilience
- How mapping can help your region more efficiently and effectively use available resources.
- Laura Brown, Associate Professor, Community & Economic Development Educator, University of Connecticut Department of Extension
- Patrick McMahon, Director of Economic and Community Development, Town of Suffield, CT
Guiding Your Community Image and Brand Through A Disaster – December 8, 2016 – 2:30-4:00 ET
After a disaster, the images of destruction in your community can be powerful messages of the impact and demonstration of need for assistance in recovery. These images can also cause serious damage to a community image or brand, especially for areas that rely on tourism. If visitors, or even your neighbors, constantly see your area in a light of destruction, your community image and brand can be hurt. Join this webinar to learn how to strengthen your communications strategy to ensure your community image and brand are strong and resilient, which can help build resilience in your economy as well.
Attend this webinar to learn:
- How to incorporate branding into your communication strategy for when a disruption occurs
- Examples of branding control that worked for other communities
- Tips and strategies on what to do before and after an event for your brand