The world is facing unprecedented times in the fight against COVID-19. With global pandemics -- as with natural disasters -- it is a challenge to determine when and where they may occur. This is why, in preparation for all disasters, it is crucial that economic development organizations (EDOs) be ready to act upon their economic recovery plans.
When COVID hit with vigor in March, the country ground to a halt struggling to understand this virus and all its implications. Many of us in the economic development world were sent home to sit at our desks and try to hash out how this would affect our local economies. In Pueblo County, Colorado, a taskforce was quickly formed, first to discuss what might be done to lessen the impact of the COVID-19 shutdown, then to take determined and data-driven action.
At the height of the pandemic, Melbourne was subject to strict public health measures. The business community within the City of Casey, a local government on the south-east edge of Melbourne, responded with innovation to maintain connections with their customers. This is how they did it and what lessons they learned along the way.